How to Build a Power Author Brand and Achieve Success

In today's challenging book market, you either are a power author brand or a commodity. Marketing your books without having an author brand is like building a house without a solid foundation. It's not enough anymore to write a great book. You need to establish an emotional connection with your reader. Investing your time, energy, and resources into building your author brand will make you stand out in the crowd and sustain your audience-building efforts. Your author brand communicates what makes...