Effective Ways for Authors to Build Their Readership

If you’re an author looking to build your readership, there is no shortage of effective ways to do so. Author and educator Tara Botel Doherty has three key suggestions for boosting your readership and getting your work out there.

  1. Attend author events: writer’s conferences, networking meetups, and similar events are great ways to share your book with people who already have an interest in reading new works or a specific genre.
  2. Create a social media presence: you can access millions of potential readers online. Doherty enlisted the help of her teenage daughter to create social media profiles to promote and build excitement for her books.
  3. Hire a publicist: a professional publicist knows the best ways to market your book and, best of all, has connections that you may not be able to secure independently by yourself.

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