Building a Fan Base

Charles Ardai, founder and editor of Hard Case Crime publishing, talks about the rise of crime novels' popularity, starting with the success of Mickey Spillane's Mike...

Foreign rights are tricky. My book, The Twelve, did well in the United States, but it didn’t hit the New York Times best-seller list, and I thought that would be essential...

Literary agent and publishing veteran Laurie McLean shares her expertise on the Young Adult fiction market, sharing why it's such a hot market and explaining the basics...

Literary agent and publishing veteran Laurie McLean shares her expertise on the Young Adult fiction market, sharing why it's such a hot market and explaining the basics...

Philippa Burgess of Creative Convergence, Inc. defines brands and media brands, and she explains why branding and content creation should be the central focus for all...