Getting Started With Publicity - video

As new author, you may ask yourself: when should I start marketing my book? Laura Rossi Totten, founder of Laura Rossi Public Relations, discusses when and how to start your book marketing and publicity campaign. She urges you to start earlier than you might think. Align all of the parts that you're going to use to promote your book and seek reviews. For example, create pages and accounts on social media platforms and build your author website as soon as you have a publication date.