Presentation is Key - video

Publicity expert Marika Flatt, shares her thoughts on the importance of a quality presentation in your PR efforts, including having a professional headshot, good book design, and solid press releases. Flatt has received self-published books that have poor quality designs and self-published books that look like they came from high-end publishing houses. Media outlets make the same judgments that agents do. In this clip, Flatt is explaining how she provides quality packages for media outlets....