Benefits of Hiring a Publicist to Build a Book Marketing Campaign - video

There can be many benefits to hiring a publicist to help build and execute a book marketing campaign. Literary publicists have the know-how and the contacts to make sure a book launch is as successful as possible. New author and TV personality Rolonda Watts has many contacts in entertainment and media, but when ready to launch her first book Destiny Lingers she realized she needed guidance on how to market herself as an author - not as a comedian, actress, or any of her other previous roles in...