How Authors Can Make the Most of Their Book Publicity Campaigns

Freelance writer and publicist Lindsey Gobel has worked with many authors on their book launch publicity campaigns. Two key initiatives that Gobel has seen work for authors are creating relationships with local businesses and libraries and entering book contests. Book contests can help build credibility for your work while your local community can start spreading awareness. Approach your local retailers about doing book signings and donate a copy of your book to your local library, says Gobel...