Author SEO: Improving Your Online Discoverability

You've no doubt heard the term "search engine optimization," but wondered what it meant or whether you needed to do it. After all, how do you make sure people find you on Google? While it's difficult for authors to rank for a large, general topic — say, "fiction books" — you still want to be able to rank for your author name, your books' titles, and even your main character's name. This recorded webinar with author and content marketing expert Erik Deckers will show you what you need to do to start...