Freelance writer and publicist Lindsey Gobel was approached in 2010 to ghostwrite a book for retired professional racecar driver and team owner Sarah Fisher. Gobel was already doing public relations work for Fisher when presented with the book idea...

An essential tool for any new author is an author media kit. A media kit gives authors the edge they need to help drum up press by exhibiting professionalism and providing the metadata that every journalist, reviewer or bookstore needs to publicize information...

This webinar with freelance publicist and communications professional Lindsey Gobel reviews what an author can expect from working with a literary publicist, as well as detailed examples of what is involved in a publicity campaign. Gobel talks about...

A professional looking author website is an important tool to promote your platform and work. It also acts as a central hub for all of your other online activity such as a blog or social media. Per freelance writer, editor, and publicist Lindsey Gobel...

An author's media or press kit is his or her calling card says freelance writer, editor, and publicist Lindsey Gobel. Gobel has worked with many authors on their book launch publicity campaigns, and knows that delivering a high quality press kit to...

Working as a freelance writer can offer a lot of flexibility while providing exposure to a variety of industries and topics. Freelance writer, editor, and publicist Lindsey Gobel has been freelancing for a number of years, so most of her clients come...

Freelance writer and publicist Lindsey Gobel has worked with many authors on their book launch publicity campaigns. Two key initiatives that Gobel has seen work for authors are creating relationships with local businesses and libraries and entering...

This webinar is a follow-up to Working with a Literary Publicist and reviews how an author can make the most of his or her literary publicity campaign. Freelance publicist and communications professional Lindsey Gobel begins with the overall goals...

In this webinar, freelance publicist and communications expert Lindsey Gobel reviews how an author can prepare and deliver a great interview. She discusses the “Dos and Don’ts” of setting up an interview and arranging your media message in advance. In...

This webinar goes over a professional press release and why it is important to authors. Freelance publicist and communications pro Lindsey Gobel discusses how to create a press release and how to adhere to the strict writing guidelines required. Authors...