What is the point of a publicity campaign and how can it be most effective? 9Marika Flatt, public relations expert at PR by the Book, discusses how authors can use things like media training and a defined distribution model to use public relations...

Life coach and author Shan Gill worked in the corporate world for twenty years before transitioning to full-time entrepreneur and writer. She draws the most influence for her writing from her time working for Disney in Hong Kong. Gill learned in her...

Life coach and author Shan Gill worked in the corporate world for twenty years before transitioning to full-time entrepreneur and writer. She draws the most influence for her writing from her time working for Disney in Hong Kong. Gill learned in her...

Heather McCormack, managing editor of the Library Journal, describes how self published authors can work with her organization to solicit reviews and offers some tips for success in the endeavor.

Author Catherine Cruzan discusses finding the perfect voice for your audio book. She also gives you an idea of cost and how to negotiate a contract with your voice actor. Click here to play this audio clip

Suzy Takacs, owner of The Book Cellar bookstore in Chicago, Illinois, shares how she brought a new bookstore to her community and the key elements that help keep the bookstore a success. Click here to play this audio clip

Author Catherine Cruzan discusses finding the perfect voice for your audio book. She also gives you an idea of cost and how to negotiate a contract with your voice actor.

Suzy Takacs, owner of The Book Cellar bookstore in Chicago, Illinois, shares how she brought a new bookstore to her community and the key elements that help keep the bookstore a success.

Heather McCormack, managing editor of the Library Journal, describes how self published authors can work with her organization to solicit reviews and offers some tips for success in the endeavor. Click here to play this audio clip

Deciding whether or not to do book marketing on your own or with outside help can be a difficult task. On one hand, you may love completing all the details of your book marketing plan yourself. On the other hand, getting some help could save you some...