It's always challenging to find the time to write. Author Lisa Greenwald shares how she balances the demands in her life. Check it out for ideas and inspiration on managing your own busy life so you can make time to write. Click here to play this audio...

Setting up an author website or blog can be overwhelming due to technology challenges and an excessive amount of options. If you’re going to spend time and potentially hard-earned money on building a website , it’s important to understand the best path...

Self-publishing a book is an exciting journey, but it’s also full of surprises that many authors don’t discover until they’re already too deep into the process. In this session, ALC President Keith Ogorek reviews 9 key lessons he’s learned as a self...

What is YouTube? Authors hear a lot about the importance of marketing and promoting their work on social media platforms like Twitter , Facebook , Instagram , and Pinterest . All of these platforms have their own audiences, features, and benefits....

Life coach and author Shan Gill worked in the corporate world for twenty years before transitioning to full-time entrepreneur and writer. She draws the most influence for her writing from her time working for Disney in Hong Kong. Gill learned in her...

Life coach and author Shan Gill worked in the corporate world for twenty years before transitioning to full-time entrepreneur and writer. She draws the most influence for her writing from her time working for Disney in Hong Kong. Gill learned in her...

Bookstore shoppers first look for an attractive cover or a catchy title. If they find one, they pick up the book and instantly turn it over to read the back cover summary, also called a blurb. Blurbs are key selling points that can make or break a purchase...

At the age of 16, author Kaitlin Solimine had the opportunity to live in Beijing, China with a home-stay family. Her experiences during this time and over the next ten years as she continued to build her relationship with her host family planted the...

Thinking of collaborating on your next book project? Joel Fotinos, vice president and publisher at Tarcher Perigee, gives tips for a successful writing collaboration with another person when writing a book. His first tip: don't be too attached to your...