In this webinar, freelance publicist and communications expert Lindsey Gobel reviews how an author can prepare and deliver a great interview. She discusses the “Dos and Don’ts” of setting up an interview and arranging your media message in advance. In...

As a published author, you can't sit back and expect readers to find you if you hope to sell some books—you must find them. A good place to find potential readers is on social media sites like Twitter , Facebook , and Instagram . Quite different from...

The Good, The Bad, and the Ugly Reviews are a critical, but challenging part of any book’s marketing strategy. Authors rely on reviews to build credibility and word of mouth marketing, while readers rely on them to decide whether to purchase a book...

Confused about how to do book marketing? Keith Ogorek, President of the Author Learning Center, provides a simple way to build a marketing plan that will take some of the mystery out of the process. Any good, integrated marketing campaign has four...

Cheryl McKay, screenwriter and author of Never the Bride, suggests that for most authors the first act (beginning) is the easy part. It's act two (the middle) that is the hardest to write and figure out. Cheryl shares a technique that helps her get...

Acclaimed author Mitch Albom (of "Tuesdays with Morrie" and "The Five People You Meet In Heaven") offers his perspective on what makes a good story and provides tips on selecting the right kind of experiences as the basis for a book. While he focuses...

Cheryl McKay, screenwriter and author of Never the Bride, suggests that for most authors the first act (beginning) is the easy part. It's act two (the middle) that is the hardest to write and figure out. Cheryl shares a technique that helps her get...

Author Luis Jaramillo walks us through a day in the life of writing his debut novel, The Witches of El Paso. Luis Jaramillo is also the author of the award-winning short story collection, The Doctor’s Wife . His writing has appeared in LitHub, BOMB Magazine...

Acclaimed author Mitch Albom (of "Tuesdays with Morrie" and "The Five People You Meet In Heaven") offers his perspective on what makes a good story and provides tips on selecting the right kind of experiences as the basis for a book. While he focuses...