Morgan James Publishing founder and bestselling author David Hancock believes authors need "multiple weapons" when it comes to book marketing, and that it doesn't have to cost a lot of money. The key, he says, is getting yourself out there consistently...

The development of self-publishing has brought about a lot of positive changes and opportunities not only for authors, but also for the film and television industries, as Legion of Creatives CEO, Jay Williams, explains. Traditional publishers have...

Sara Stratton, owner of Redwood Publishing, advises authors to remember that Amazon knows to whom you are marketing. The website can determine if a friend or family member is leaving a review for your book, and these reviews will generally be removed...

Social media can be a very important and beneficial marketing tool for authors. Once an author identifies the social media platforms that align with their audience and brand, they must make a focused effort to apply the "three Es" of social media,...

You’ve tackled many tasks in the past few months including researching your publishing options, planning your online strategy, and finishing the first draft of your manuscript. Congratulations on your accomplishments! In this second “Ask the Experts...

Sadly, the topic of refugee crisis often finds relevancy around the world in today's society. Author Joanie Schirm's award-winning debut book, Adventurers Against Their Will , shares the heart-wrenching stories of her Czech Jewish refugee father and...

Social media can be a very important and beneficial marketing tool for authors. Once an author identifies the social media platforms that align with their audience and brand, they must make a focused effort to apply the "three Es" of social media,...

Author and screenwriter Neo Edmund discusses how screenwriting has changed over the past 10 years. Obviously Hollywood loves comic books now more than ever. Because there’s so much money wrapped up in these big budget series of movies, it makes it...

Author and screenwriter Neo Edmund discusses how screenwriting has changed over the past 10 years. Obviously Hollywood loves comic books now more than ever. Because there’s so much money wrapped up in these big budget series of movies, it makes it...

One of the advantages of getting a book contract with a larger traditional publishing house is the assistance the staff can provide to the author including distribution, publicity, marketing, and sales. As a Senior Marketing Manager with W Publishing...