In order for a book's release to be as successful as possible, there are several things authors should do leading up to launch. First, book marketing expert and New Shelves Books Executive Director Keri-Rae Barnum recommends that authors acquire reviews...

Author Kathy Ide shares the importance of a good book title and the key elements to consider when naming your book. Whether you are self-publishing or going through a traditional publisher, the title of your book is what's going to grab the attention...

Author Kathy Ide shares the importance of a good book title and the key elements to consider when naming your book. Whether you are self-publishing or going through a traditional publisher, the title of your book is what's going to grab the attention...

Illustrations are a critical part of a children's picture book, and knowing how to find the right artistic fit is an important step in the publishing process. When publishing traditionally the publisher will typically select the illustrator, as author...

Illustrations are a critical part of a children's picture book, and knowing how to find the right artistic fit is an important step in the publishing process. When publishing traditionally the publisher will typically select the illustrator, as author...

Third Day lead guitarist Mark Lee has spent 25 years working very hard to build his platform and audience as a musician. More recently, as the author of the newly released memoir Hurt Road , Lee has been focusing on building a different kind of audience...

To get your self-published book into a bookstore, you need to know the best practices of approaching a bookstore. Julie Wernersbach, publicist for the leading American indie bookstore, BookPeople, in Austin, Texas, offers her insider advice on how...

Third Day lead guitarist Mark Lee has spent 25 years working very hard to build his platform and audience as a musician. More recently, as the author of the newly released memoir Hurt Road , Lee has been focusing on building a different kind of audience...

To get your self-published book into a bookstore, you need to know the best practices of approaching a bookstore. Julie Wernersbach, publicist for the leading American indie bookstore, BookPeople, in Austin, Texas, offers her insider advice on how...