Judging a book by its cover is as old as covers. However, in the digital age, when the book isn’t being physically held by the reader, does a cover still matter? And if so, what are consideration for the digital age? John McAlester, founder of PigeonLab...

There are many reasons a book isn’t getting picked up by a publisher. It’s possible, though, that there’s a market for your book that many big publishing houses can’t reach. A smaller publishing house, though, has the opportunity to specialize in certain...

Developing your book's pitch is important when you are looking for a literary agent or want to find a traditional publisher. Senior editor Claudia Gabel describes the importance of a good pitch and how to blend the familiar and the unexpected. She defines...

John McAlester, founder of PigeonLab, talks about how eBooks work well with most types of books, and when you might want to consider print books. With all of the complexities of publishing, the industry has become either further confused by the new...

Judging a book by its cover is as old as covers. However, in the digital age, when the book isn’t being physically held by the reader, does a cover still matter? And if so, what are consideration for the digital age? John McAlester, founder of PigeonLab...

There are many reasons a book isn’t getting picked up by a publisher. It’s possible, though, that there’s a market for your book that many big publishing houses can’t reach. A smaller publishing house, though, has the opportunity to specialize in certain...

Developing your book's pitch is important when you are looking for a literary agent or want to find a traditional publisher. Senior editor Claudia Gabel describes the importance of a good pitch and how to blend the familiar and the unexpected. She defines...

There are four main book publishing options available to writers today. Keith Ogorek, President of the Author Learning Center , describes each publishing path and explains the benefits and challenges of each option. Learn the basics of DIY publishing...

Author Donna Levin explains how film options for books work and some of the key considerations if you want to turn your book into a movie. If you wish to pursue this goal, make sure that your literary agent has co-agents in Hollywood. Film deals usually...

Building social media marketing into your book marketing plan is essential. But with so many options out there and limited time to invest, how do you know which ones to choose? Suzette Conway, former director of the Author Learning Center, discusses...