Building social media marketing into your book marketing plan is essential. But with so many options out there and limited time to invest, how do you know which ones to choose? Suzette Conway, former director of the Author Learning Center, discusses...

As new author, you may ask yourself: when should I start marketing my book? Laura Rossi Totten, founder of Laura Rossi Public Relations, discusses when and how to start your book marketing and publicity campaign. She urges you to start earlier than...

Selling your book can be hard. It is important to make your book stand out, as competition can be overwhelming. At large bookstores like Amazon.com, Borders, and Barnes and Noble, your book may get little attention in the sea of other books. Book signings...

Whether your book is self-published or traditionally published, generating publicity for your book is an important part of your marketing campaign. Author Daylle Deanna Schwartz offers tips on how to generate publicity as an author. She describes how...

Whether your book is self-published or traditionally published, generating publicity for your book is an important part of your marketing campaign. Author Daylle Deanna Schwartz offers tips on how to generate publicity as an author. She describes how...

Your Writing is Terrific, Now Become Prolific! Best-selling author Derek Taylor Kent is the author of 17 published and soon-to-be published books, including seven novels, dozens of screenplays, plays, and musicals, and more. But would you believe he...

About a million new books are hitting the market each year, and short of being J.K. Rowling or John Grisham, it can be hard to get your book the notice it deserves. The solution? Enter book award contests. Book awards are an easy and affordable marketing...

In this exclusive webinar with Karen Schechner, Vice President of Kirkus Indie, you’ll discover how Kirkus Indie reviews work (fees, privacy, matching books with reviewers, genres we cover, etc.), why several reviews from various publications is good...