Twitter can be the best, most fun waste of time you can ever have. For authors, it can be one of the GREATEST tools you'll ever use for promoting your books and speaking engagements, networking with other writers, finding new readers for your work, and...

Authors have many publishing options these days, which can make choosing the best path for a book difficult. Some authors initially think a traditional publishing path where they get a book contract, an advance, and royalties, is the best route. Traditional...

Industry changes have made it one of the best times in history to be an author, but also one of the most confusing times with all of the different publishing options that are available. In this webinar session, Author Learning Center President Keith...

Marlan Warren, Author and Publicist with Roadmap Communications, explains publicity elements necessary to build an author platform. It takes so much time and effort for new authors to learn how to garner publicity for their books. Self-promotion is...

The well-known wisdom phrase, “the best way to learn something is to teach it to someone else,” is easily applied to the craft of writing. The best way to learn and practice storytelling structure is to spend some time giving feedback about another...

Most people have come to grudgingly respect the phrase ‘It’s not what you know, it’s who you know.’ But, if your job is to write, how do you get to know the right people and build a network? While writing is typically a solitary act, the business of...

A newsletter list is one of the best ways for authors to connect with their readership. Email marketing is even more effective than social media networks and can help an author build lasting relationships with his or her audience. An email list should...

To create realistic and interesting villainous characters, author, teacher, writing coach, and speaker Mandy Jackson-Beverly recommends turning to psychological research. For her own research, she's read psychology magazines and Dr. M. Scott Peck’s People...

New and experienced authors alike can benefit greatly from writer's groups. Author Frances Frost discusses the value of writer's groups and how they have improved her writing process. While there are many ways to find a writer's group, from online...

Top-down history and bottom-up storytelling are two different approaches to writing, as award-winning author Susan Carol McCarthy explains. Historically, stories have been told and shared about great men doing great things. About 75 years ago, writers...