One thing that is very important for authors to understand about Hollywood is that Hollywood does not read books. Of course, there are many individual people in Hollywood who read, but as a rule, when it comes to deciding which projects to produce, Hollywood...

Published authors want to sell books. Books are sold in a wide variety of ways. Here is a quick overview of some the sales channels open either to publishing houses and/or to self-published authors. Direct Sales Some companies and individuals choose...

The word “Instagram” has a way of evoking a shiver of fear in a writer. Instagram? That’s visual media, not written. But, is it? In this recorded webinar, author and publisher L.E. Perez discusses how to get started and set up your Instagram to work...

Humor lives in the gap between the ridiculous and the real. It’s the humorist who can wedge himself or herself firmly in that gap and tell the rest of the world what they find. It’s not a gift, it’s not innate, it’s something anyone can learn and use...

You've probably already discovered how difficult capturing a potential reader's attention online can be. Driving traffic to your web site is quite a challenge. Internet users move from site to site rather quickly. With so many options, the chances...

Marlan Warren, Author and Publicist with Roadmap Communications, explains publicity elements necessary to build an author platform. It takes so much time and effort for new authors to learn how to garner publicity for their books. Self-promotion is...

The marketplace for books is crowded and competitive, leaving many new authors wondering how they can stand out when promoting a book. Marketing and communications consultant Nicole Baker says that one of the keys to getting noticed is to execute unique...

The marketplace for books is crowded and competitive, leaving many new authors wondering how they can stand out when promoting a book. Marketing and communications consultant Nicole Baker says that one of the keys to getting noticed is to execute unique...

Authors have many publishing options these days, which can make choosing the best path for a book difficult. Some authors initially think a traditional publishing path where they get a book contract, an advance, and royalties, is the best route. Traditional...