Listen, like Bob Dylan’s song says, “Times they are a’changin’.” Readers have flocked online in droves. You may hold your real life events, but your readers may stay home to surf the Web. How do you reach these untapped book-buying masses? Book readers...

Readers and writers love to blog about books. Their grassroots promotion efforts boost the exposure of a book (but not necessarily the sales). Many authors use the vast network of bloggers to get the word out there about their books. A blog tour is usually...

Are you getting ready to write a children's book? Do you intend to both write and illustrate it? Eddie Gamarra, literary manager and producer at The Gotham Group, warns that may not be the wisest course. Unless you're a visual artist, Gamarra says,...

Author and writing coach Lakisha Baker believes the best place to start when you have a book idea, is to think about for whom you are writing. Next, make sure you understand what you want to write about and why. The answers to these important questions...

Are you getting ready to write a children's book? Do you intend to both write and illustrate it? Eddie Gamarra, literary manager and producer at The Gotham Group, warns that may not be the wisest course. Unless you're a visual artist, Gamarra says,...

While understanding a book's genre and its associated market is important for authors, it shouldn't be the driving force behind the story or writing, as Trident Media Group literary agent Mark Gottlieb explains. He does recommend that authors at least...

Being everywhere on social media isn't always better. The most important thing, says author and Author Marketing Experts CEO Penny Sansevieri, is having a presence on the social media platforms that matter for your book. While Facebook and Twitter are...

Writing and plot principles don’t solely belong on the pages of an author’s manuscript. After an author has done the hard work of creating a manuscript, the work of storytelling isn’t done. Now, an author needs to tell his or her own story to sell...

Your author platform is your brand and how you will reach readers beyond just the book, per bestselling author and speaker Allie Pleiter. How you go about building this platform can differ greatly by author and depend largely on whether you are an introvert...

The writing styles and formats for books and screenplays are very different. As screenwriter, Brian Dillon, explains, writing for the screen is about structure, action and visuals, while writing for the page is about the language and details. A screenplay...