While understanding a book's genre and its associated market is important for authors, it shouldn't be the driving force behind the story or writing, as Trident Media Group literary agent Mark Gottlieb explains. He does recommend that authors at least...

Being everywhere on social media isn't always better. The most important thing, says author and Author Marketing Experts CEO Penny Sansevieri, is having a presence on the social media platforms that matter for your book. While Facebook and Twitter are...

Writing and plot principles don’t solely belong on the pages of an author’s manuscript. After an author has done the hard work of creating a manuscript, the work of storytelling isn’t done. Now, an author needs to tell his or her own story to sell...

You are now a couple of months into writing your novel and the deadline for your first draft is quickly approaching – what’s your plan to get it done? Do you feel behind and need some advice on how to catch up? Are you struggling with how to end your...

Readers and writers love to blog about books. Their grassroots promotion efforts boost the exposure of a book (but not necessarily the sales). Many authors use the vast network of bloggers to get the word out there about their books. A blog tour is usually...

Nonfiction writers don't write the book first and then sell it like novelists. They create a book proposal and offer that to publishers instead. The book is written after they have signed the contract on the dotted line. One important piece of the nonfiction...

The writing styles and formats for books and screenplays are very different. As screenwriter, Brian Dillon, explains, writing for the screen is about structure, action and visuals, while writing for the page is about the language and details. A screenplay...

The writing styles and formats for books and screenplays are very different. As screenwriter, Brian Dillon, explains, writing for the screen is about structure, action and visuals, while writing for the page is about the language and details. A screenplay...

AI (artificial intelligence) is here to stay, so how can authors use this powerful tool to promote their books? This session with author and book coach Cathy Fyock explores how AI can be used to write summary book descriptions, develop chapter and...

Author and writing coach Lakisha Baker believes the best place to start when you have a book idea, is to think about for whom you are writing. Next, make sure you understand what you want to write about and why. The answers to these important questions...