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The POEM Method of Book Marketing
Keith Ogorek
Confused about how to do book marketing? Keith Ogorek, President of the Author Learning Center, provides a simple way to build a marketing plan that will take some of the mystery out of the process. Any good, integrated marketing campaign has four...
over 9 years ago
Marketing Plan
Research
How to Create Your Blog Calendar for the Year
Cathy Fyock
You know that having a monthly blog will build your readership tribe and create loyal readers, but how do you create a monthly plan for blogging? Join Cathy Fyock, The Business Book Strategist, in this interactive session as she guides you through writing...
over 8 years ago
Blogging
Tips
12 Hints for Rekindling Your Creative Spark - recorded webinar
Ken Atchity
Dr. Ken Atchity manages and coaches writers for a living. He shares his 12 tips for staying inspired, staying motivated, and staying dedicated as a writer. He stresses that setting aside time for yourself is just as important as setting aside time...
over 9 years ago
I have an Idea!
Brainstorming
You've Written the Book: What's Next for Your Content?
Cathy Fyock
Now that you've written your nonfiction book there are numerous ways you can repurpose the content: for an audio or video book, for online courses and webinars, and for workbooks and training programs, just to name a few. In this session, Cathy Fyock...
over 6 years ago
Marketing Plan
Finding Your Platform
4 Steps to Enhance Book Discovery by Knowing Your Writing Style
Don Seitz
Do you recognize the name Robert Galbraith, the author of The Cuckoo's Calling ? If not, ask J. K. Rowling. That's because they are the same person and Inkubate’s “who do you write like?” technology discovered this truth. In this webinar, you will...
over 8 years ago
Marketing Plan
Research
The 3 Phases of Effective Book Marketing
Keith Ogorek
You’ve done the hard work of writing. Now it’s time to market your title to potential readers. For many authors, marketing is a mystery and creates some unique challenges. Unlock that mystery by joining us for this recorded session where ALC President...
over 8 years ago
Marketing Plan
Research
Book in a Year: Everything You Need to Know About Book Cover Design
Valerie Willis
Human beings are rather visual creatures. When we see something shiny or pretty, we are drawn to it and feel a need to have it. Naturally, this rings true for a large portion of readers. We’ve all seen a book cover from across the room and have to go...
over 7 years ago
Design
Cover
From Free to Fee: Speaking About Your Book (Advanced)
Cathy Fyock
You've written your book and you know that speaking about your book's topic can lead to increased sales, and that speaking engagements can lead to increased revenue. But how do you move from free to fee? As a follow-up to Cathy Fyock’s first webinar...
over 7 years ago
Events
Speaking Engagements
Writing Dialogue that Deepens Characters and Drives the Story - recorded webinar
Maurice Broaddus
Characters are at the heart of stories and dialogue helps define characters and drive story. In this webinar, you’ll learn to develop characters, consider word choice, and define their voice through dialogue. The session will present essential tips to...
over 8 years ago
Fiction
Character Development
5 Grassroots Tactics to Generate Book Publicity and Drive Sales - recorded webinar
Jay Ehret and Missy Balusek
Indie authors, and in many cases, traditionally published authors, are responsible for all or some of their marketing and publicity efforts. Author Missy Balusek and marketing professional, Jay Ehret, show that it is possible to find success on your...
over 9 years ago
Self-Promotion
Grassroots Marketing
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