Finding Your Platform

Competition in the book market is tough. Your book is up against thousands of other books in the same genre. How will readers find your book? President of Shelton...

Rusty Shelton, President and CEO of author publicity firm Shelton Interactive, discusses the best social media strategy for authors. From what he sees online, authors...

It used to be that a book couldn't become a bestseller without national media exposure, but today social media and other online channels can propel a book to great...

It used to be that a book couldn't become a bestseller without national media exposure, but today social media and other online channels can propel a book to great...

Competition in the book market is tough. Your book is up against thousands of other books in the same genre. How will readers find your book? President of Shelton...