Publicity Campaigns

These days, all authors have increasing responsibility for marketing and PR. Regardless of how much you do yourself or hire out, it's good to know the core elements...

Author events are a wonderful addition to your book marketing campaign, whether it’s a book signing event, online seminar, or public speaking event. But you only have...

Author events are a wonderful addition to your book marketing campaign, whether it’s a book signing event, online seminar, or public speaking event. But you only have...

Many authors feel shy about marketing their book. But Patty Change Anker says that you should think of book publicity this way: You wrote the book because it would...

Many authors feel shy about marketing their book. But Patty Change Anker says that you should think of book publicity this way: You wrote the book because it would...