In the new, fast paced world of self-publishing the list of tasks an author must perform to be successful seems to be never ending. One the biggest and most valuable promotional tasks you'll need to accomplish when introducing your book to the world...

Author of "Listful Thinking," Paula Rizzo, talks about how she went from blogger to book author with her love of list making. Click here to play this audio clip

Author of "Listful Thinking," Paula Rizzo, talks about how she went from blogger to book author with her love of list making.

Many people don't know that blogs are a cost-effective form of marketing and can be a great tool in any book publicity campaign. Literary Agent Pam van Hylckama Vlieg talks about what authors should look for in a book blogger when it comes to getting...

Readers and writers love to blog about books. Their grassroots promotion efforts boost the exposure of a book (but not necessarily the sales). Many authors use the vast network of bloggers to get the word out there about their books. A blog tour is usually...

Many people don't know that blogs are a cost-effective form of marketing. Literary Agent Pam van Hylckama Vlieg talks about what authors should look for in a book blogger when it comes to getting their books reviewed on blog websites. She recommends...

Seth Godin, Bestselling author, blogger, and publishing visionary, shares his perspective on the future of the book business, including advances, the midlist, and the continuing rise of e-books. This is an insightful look into the future that you won...

Seth Godin, Bestselling author, blogger, and publishing visionary, shares his perspective on the future of the book business, including advances, the midlist, and the continuing rise of e-books. This is an insightful look into the future that you won...

Creating income comes from selling products that are scarce. Seth Godin, bestselling author, blogger, and marketing expert, discusses how this philosophy applies to book sales and to your writing career overall. Click here to play this audio clip

Nina Amir, author, coach, and blogger, defines what a platform is and why it's so important for authors today. She talks about developing it as a word of mouth advertising campaign for your books.