These days, all authors have increasing responsibility for marketing and PR. Regardless of how much you do yourself or hire out, it's good to know the core elements of a publicity plan for both fiction and nonfiction books. You'll find them in this...

Author and speaker Dr. William Donahue, Ph.D. discusses how to describe your book in 10 words or less and why that's so important. Dr. Donahue is a best selling author of Leading Life-changing Small Groups and several other books.

CF Yetmen, author of "The Roses Underneath," discusses how she marketed her self-published book. She started pitching her plan in her query letters, and once she self-published her book, she had total control of the marketing message. Click here...

Author and keynote speaker Patrick Schwerdtfeger describes how a person's belief system can be leveraged to create a sellable book that addresses problems in today's society. He also notes that your belief system can limit or expand your ability to market...

Whether you’re a new author or a self-published veteran, you’ll benefit from this exclusive webinar where author Douglas Gardham demonstrates how a strong online presence can help attract a loyal following. Discover social media strategies, learn website...

A book signing event is a wonderful opportunity to connect with readers and promote you book. Expert event planner, Jessica Barrett, provides the keys to a successful book signing, including how to dress, the right attitude, and how to engage readers...

A book signing event is a wonderful opportunity to connect with readers and promote you book. Expert event planner, Jessica Barrett, provides the keys to a successful book signing, including how to dress, the right attitude, and how to engage readers...

Congratulations on enrolling in the Book in a Year program and taking the next step toward having your published book in your hands! This webinar session, presented by Author Learning Center President Keith Ogorek, will cover how the program works, how...

Author Luis Jaramillo walks us through a day in the life of writing his debut novel, The Witches of El Paso. Luis Jaramillo is also the author of the award-winning short story collection, The Doctor’s Wife . His writing has appeared in LitHub, BOMB Magazine...

Cheryl McKay, screenwriter and author of Never the Bride, suggests that for most authors the first act (beginning) is the easy part. It's act two (the middle) that is the hardest to write and figure out. Cheryl shares a technique that helps her get...