As a new author, there are many unknowns, and how to get a book into bookstores for traditional retail sales is one of the big ones. In this video, book marketing and sales expert Shelley Rogers Landes provides some perspective on the value of bookstores...

The explosive independent (“Indie”) film market is the primary entry point for books seeking adaptation to film. Indie producers are much more accessible to new authors today than are studio buyers, and can be approached through representatives like...

Artist, illustrator, and author, Melanie Greenberg shares how she got started in publishing and offers some tips for others interested in doing the same, including the name of an organization you should absolutely join, a formula for sizing children...

Artist, illustrator, and author, Melanie Greenberg shares how she got started in publishing and offers some tips for others interested in doing the same, including the name of an organization you should absolutely join, a formula for sizing children...

If you’re a self-published author and not on Pinterest, I only have one question. Why not? Consider these stats from a 2012 BookExpo America (BEA) panel of experts: Pinterest is the fastest-growing and third most popular social media site; ...

Without a law degree, navigating the world of content rights, copyright management, printing rights, and more can be overwhelming or even impossible. Authors, though, need to be aware of the contracts they’re signing and what all these documents entail...

The publishing industry is complicated. Whether an author is traditionally published or self-published, trying to sell a book is difficult in a system that requires so much prior knowledge. It’s important for authors to gather extensive knowledge of...

If you believe your book would be a wonderful movie, you’ll need people to hear your story and choose to adapt it to film. That means that your pitch has to be ready when you walk into a meeting with studio executives and key decision-makers. Dan Watanabe...

Who do you want to reach, and how do you want to reach them? That’s the first question you need to ask. If you want to reach a mass audience through bookstores, you have to go with a major publisher. It’s the best way. They have the distribution. They...