In the past, book reviews were conducted only through the main trade publications such as Kirkus Reviews and Publishers Weekly. While it's still a big deal to get reviewed by these publications, more and more readers are monitoring Amazon, YouTube, Goodreads...

Author Kathi Macias, provides a look at what it means to be a ghostwriter and how that's different from collaborative writing. What’s the difference between ghostwriting and collaborative writing and how do you decide which you want to do? What are...

Literary agent BJ Robbins explains how to write a query letter that will actually land a literary agent. For instance, take the time to find the agent's name and personalize the letter for their agency. Then, describe your book in a concise and appealing...

One of the keys to making yourself a professional, marketable writer is to get a good design on your cover. “If your cover looks like it was designed by your little sister in your basement, it’s going to sell like that,” says Lee Klancher, publisher...

Garnering book reviews is a critical part of the book launch process, and authors need to be strategic with the timing. So, how do new authors go about getting book reviews? As author Carolyn Howard-Johnson explains in her book, How to Get Great Book...

Physician and author, Richard Kelley talks about the pressure some might feel when writing a second book, and gives tips on how he pushed through to keep producing successful books. He found it helpful to write his second book as a support to his first...

Developing your book's pitch is important when you are looking for a literary agent or want to find a traditional publisher. Senior editor Claudia Gabel describes the importance of a good pitch and how to blend the familiar and the unexpected. She defines...

Author Keith Sharpe talks about how the Christian market for writers is now more open than ever. There are all sorts of different segments within the Christian world who are writing and being published. This goes beyond the traditional theologians...

Publicist Marika Flatt explains the best time frame to start a PR campaign for your book, which is usually two months before your book is published if you’re doing your own publicity. However, the rules are different if you’re hiring a publicist...

Choosing e-book platforms for distribution of your book is a key element to help you reach your audience. Pete Nikolai, director of backlist development and publishing services at Thomas Nelson, describes why authors don’t need to put their e-book on...