Why are Kindle Singles successful? Pulitzer winning science author Deborah Blum discusses the success of Kindle Singles and provides examples of how you can enhance your e-book. Kindle Singles are shorter than traditional novels or nonfiction book...

As an author, finding your audience is a key component to book marketing success. One of the best places to look for your readers is online. Author and actress Kathryn Leigh Scott discusses how she reaches her readers online, including searching on...

When it comes to book marketing, nothing is foolproof. Word of mouth marketing important, but it's hard to pinpoint exactly what triggers it. Bestselling author and speaker, John U. Bacon, shares publicity and sales tips for new authors that he has...

Serial rights for books are a special kind of subsidiary right with a unique audience. Agent and rights expert Judy Klein explains selling serial rights and trends in serial rights. Magazines and newspapers often buy serial rights to a book and publish...

Believe it or not, but there is a way for authors to help in the process of selling a book's subsidiary rights, such as film, audiobooks, foreign rights, and other sub-rights. Judy Klein, agent and rights consultant, talks about the importance of getting...

Audiobook popularity has increased over the years and is a format to consider for your book. John Kremer, founder of the Institute of Book Publishing Innovations, offers insights on the value of using audio to generate author revenue, including the...

Sometimes telling the truth can be risky. There can be legal issues when writing a memoir. Memoir author Zoe Carter share her process of writing a memoir on the topic of end of life and assisted suicide. It's important to understand the legal ramifications...

In today's market, authors must be a contributing partner in marking a book. Author Laura Navarre describes the importance of book marketing and self-promotion for authors. She shares that now more than ever, the author is plays a major role in book...

Kathleen Schmidt, publicist at www.kmspr.com, discusses the new social media platform, Medium, as well as other social media platforms that may be valuable to authors. The biggest social platforms for authors are Facebook and Twitter, but strong opportunity...

The market is tough for freelance magazine writers. Author Meredith Maran discusses the market for freelance magazine writers, how it has changed in the past five years. She also offers tips on how to get started in the freelance market. To get started...