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  • Setting Realistic Expectations - podcast

    Kevan Lyon
    Kevan Lyon
    It's easy to get swept away in the dream of becoming a bestselling author. While it's wonderful to dream, it's also important to consider the likelihood of achieving that dream. Literary agent Kevan Lyon discusses setting realistic expectations in...
    • over 8 years ago
    • Distribution & Sales
    • Booksellers
  • The Importance of Finding Experienced Writing Mentors

    Kathi Macias
    Kathi Macias
    Author, editor, and ghostwriter Kathi Macias has always had writing mentors, beginning in high school. Her creative writing and English teacher recognized her talent and encouraged her to continue writing. Later on, she found another mentor, a writer...
    • over 5 years ago
    • Managing Your Writing Life
    • Networking
  • How to Organize a Book Launch Team and the Benefits

    Troy Lambert
    Troy Lambert
    You've worked really hard on writing, revising, and choosing a publishing path for your book, so the last thing you want to do is release your book without a solid launch plan. Author and editor Troy Lambert encourages authors to put together a "launch...
    • over 2 years ago
    • Events
    • Launch Parties
  • Author Sharon Norris Elliott on Her Writing Process and Finding Inspiration

    Sharon Norris Elliott
    Sharon Norris Elliott
    Author, editor, and speaker Sharon Norris Elliott has written across many genres, including children’s, parenting, women’s issues, and a devotional. While the content may vary, her writing process for all the books remains mostly the same. Norris Elliott...
    • over 5 years ago
    • Managing Your Writing Life
    • Education and Craft
  • The Importance of Perseverance in the Face of Rejection

    Dan Watanabe
    Dan Watanabe
    It's common for all types of writers to hear "No" many times throughout their career, whether it's from agents, publishers, or Hollywood executives. Because the reasons for these "Nos" are often out of your control, don't try to control it. Per former...
    • over 2 years ago
    • Getting Feedback
    • Dealing with Rejection
  • Media Relations Campaign - podcast

    Shelby Sledge
    Shelby Sledge
    To clarify, media relations is another term for publicity; both are designed to increase visibility for your book once it hits the market. Shelby Sledge, publicity director at author-focused firm Shelton Interactive, describes here the role of publicist...
    • over 8 years ago
    • Public Relations
    • Publicity Campaigns
  • Author Annie Sullivan on Her Book, "A Touch Of Gold", Getting Optioned for Film

    Annie Sullivan
    Annie Sullivan
    As a traditionally published author, Annie Sullivan has literary agent representation and along with that, a side agent that negotiates things like movie options. Many book-to-screen option agreements get negotiated through an agent, but in her case...
    • over 2 years ago
    • Book to Screen
    • Adaptations
  • Elements of a Successful Book Publicity Campaign

    Author Learning Center
    Author Learning Center
    Publicity and marketing efforts go hand in hand and must be used together in order to reach as many potential readers as possible. A solid book publicity campaign can garner broad media attention, both traditional and nontraditional , and should be composed...
    • over 4 years ago
    • Public Relations
    • Publicity Campaigns
  • Attributes of Recent Award-Winning Books in Singapore

    Michelle Martin
    Michelle Martin
    Singaporean journalist, broadcast personality, and National Reading Movement Ambassador Michelle Martin was a judge for the Singapore Literature Prize in 2016 and 2017. Two prize-winning books that have made an impact on Martin include the 2016 Young...
    • over 6 years ago
    • Contests and Endorsements
    • Contests
  • Ron Brumbarger on the Failure Institute and What Authors Can Learn from Their Own Setbacks

    Ron Brumbarger
    Ron Brumbarger
    For the past five years, Apprentice University has sought to provide students throughout Indiana and beyond with access to education unrestricted. Author of You're Always Being Interviewed and founder Ron Brumbarger originally created the university...
    • over 6 years ago
    • Getting Feedback
    • Dealing with Rejection
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