You’ve done the hard work of writing. Now it’s time to market your title to potential readers. For many authors, marketing is a mystery and creates some unique challenges. Unlock that mystery by joining us for this session where we will present the three...

It is often said that copyright protection is the easiest to obtain but the most difficult form of intellectual property to enforce. In this session, we will provide an overview of various forms of intellectual property. In addition to the benefits and...

Confused about how to do book marketing? Keith Ogorek, President of the Author Learning Center , provides a simple way to build a marketing plan that will take some of the mystery out of the process. Any good, integrated marketing campaign has four...

Congratulations on publishing your book! It was a long journey but you finally made it. Now that your story is out in the world, what’s the next step? Just sit back and wait for readers to find you? Think again. Now it's time to shift gears. And in order...

The voracious television and cable television markets are the primary market today for novels and nonfiction books seeking adaptation to the screen. With the proliferation of channels in the past ten years, competition for stories is fierce but also...

You're writing YOUR story, but your book is for your READER. How do you create a book that connects with your reader? When we connect with our reader, we build our tribe, sell more books, and influence more people. Join book coach Cathy Fyock as she...

If you are writing – or are considering writing – a self-help book, there are several steps that will help you establish your credentials, relate to your audience, and hone your message. When you’re all done with the book, part two begins – marketing...

This two-part session, led by book author and coach Cathy Fyock, will focus on how to write more productively and effectively. Over the course of our two hours together, writers will explore their story ideas through instructor-led writing exercises...

Join producer, literary manager and author Ken Atchity as he reveals the secret ingredients for writing a bestseller. He’ll cover key story elements including building a compelling world, strong characters, a universal theme, and more. In addition to...

Book distribution expert Amy Collins has helped countless authors sell their books to libraries across North America. In this course, you'll discover the immense potential of getting your book stocked in a single branch and learn how self-published authors...