Get your book off to the right start by having a clear understanding of what it takes to launch your book and kick-start sales. Join marketing and publicity expert Nicole Baker as she reviews the importance of identifying your target audience, how...

In this session, ALC President Keith Ogorek and author Steve Piacente hosted a question and answer forum on the topics of writing, marketing and publishing.

In this session, ALC President Keith Ogorek and author Steve Piacente hosted a question and answer forum on the topics of writing, marketing and publishing.

Neo Edmund, CEO of Wayward Media, shares 7 things you should know before writing comics.

Join writer and teacher Georgia Lee in this two-part series on memoir writing and take the first steps toward sharing your story with the world. Part 1: Writing can be intimidating. Writing about your own life can be downright terrifying. So how do...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Once, trailers were reserved for feature films. No more. These days, the enterprising author’s toolkit includes short, powerful videos that serve as fantastic marketing tools for their work. But exactly how do you turn a novel or nonfiction book into...