The Good, The Bad, and the Ugly Reviews are a critical, but challenging part of any book’s marketing strategy. Authors rely on reviews to build credibility and word of mouth marketing, while readers rely on them to decide whether to purchase a book...

Regardless of how your book was published – traditionally, self or assisted – Amazon ads can be a key component to finding new readers and selling more books. However, just because Amazon ads can be an effective marketing tool, doesn’t mean they will...

In 2016, Libsyn.com, one of the major podcasting services, reported 3.3 billion requests for downloads. Imagine the difference this could make to your book sales if only 1% of these downloads came from people listening to your podcast! In this webinar...

Point of view is one of the most powerful and at the same time one of the most misunderstood tools in a writer’s kit. Should genre help decide which point of view to choose? Why are so many sci-fi stories and fantasies written in third-person narration...

Having a solid book marketing plan is essential for creating awareness for your work and reaching potential readers. It’s never too early to start building your plan, but for many writers the marketing piece is a mystery and can create some unique challenges...

In this webinar session, publicist and communications expert Lindsey Gobel teaches how an author can prepare and deliver dynamic book pitches to publishers, agents and the media. She discusses the “Dos and Don’ts” of pitching your book and the steps...

Adding action to your scenes shouldn’t be hard, but it can be if you’re just not sure what to write. Sometimes translating what’s in your head to your writing can be tricky. In this webinar, author and publisher LE Perez teaches 6 tips for adding action...

Now that in-person events such as conventions, fairs, and festivals are back in full swing, it's time to shake off the rust and prepare for the rush of shows at the end of 2024, into 2025, and beyond. Join USA Today bestselling author Russell Nohelty...

Industry changes have made it one of the best times in history to be an author, but also one of the most confusing times with all of the different publishing options that are available. In this webinar session, Author Learning Center President Keith...

Rejection is the daily fare of artistic success, and the writers who learn to deal with it in stride are the ones who separate themselves from the pack. Based on his decades of coaching and managing writers in all genres and on his bestselling book...