Publicity Campaigns

There are several things that authors can do to publicize their book without a publicist and still gain valuable exposure. Director of PR, Natalie Obando-Desai, suggests...

Every published author wants to create a buzz around his or her book. The humming sound of praise and interest attracts readers like moths to a flame. Part of every...

“I’m a writer. I can’t be bothered with the business side of books. I must focus on the creation of my work.” If this is your attitude, you are also writing books that...

Authors need two things to launch a book: a product to market and a publicizable moment the media can focus on, says New York Times Bestselling Author Michael Levin...

Authors need two things to launch a book: a product to market and a publicizable moment the media can focus on, says New York Times Bestselling Author Michael Levin...