Publicity Campaigns

Browse the videos, articles and podcasts:


  • The Expanding Role of Social Media in Book Promotion - video

    It's impossible to understate the potential of social media to influence your book promotion efforts. Marika Flatt, founder of PR By The Book, tells you what kinds...
    Marika Flatt
    • Marika Flatt
  • When to Hire a Publicity Professional - video

    When do authors need a publicist? As an author, you may have attempted to start a publicity campaign with a basic website, Twitter account, and Facebook page, but...
    Marika Flatt
    • Marika Flatt
  • When to Hire a Publicity Professional - podcast

    When do authors need a publicist? As an author, you may have attempted to start a publicity campaign with a basic website, Twitter account, and Facebook page, but...
    Marika Flatt
    • Marika Flatt
  • Discoverability and PR - video

    Rusty Shelton, president and CEO of author publicity firm Shelton Interactive, discusses discoverability and PR for authors. What is discoverability in terms of publicity...
    Rusty Shelton
    • Rusty Shelton
  • Discoverability and PR - podcast

    Rusty Shelton, president and CEO of author publicity firm Shelton Interactive, discusses discoverability and PR for authors. What is discoverability in terms of publicity...
    Rusty Shelton
    • Rusty Shelton