Love is the foundation of everything that author and book PR/marketing expert A.G. Billig creates. From her two published books, to her Self-Publishing Mastery website, to her two novel manuscripts in the works, Billig allows this underlying theme of...

Trade review journals like Foreword Reviews , Publishers Weekly , Kirkus , Booklist , and Library Journal exist to help librarians and booksellers identify the best books to stock on their shelves. The journals each employ many dozens to hundreds of...

What is the point of a publicity campaign and how can it be most effective? 9Marika Flatt, public relations expert at PR by the Book, discusses how authors can use things like media training and a defined distribution model to use public relations...

What is the point of a publicity campaign and how can it be most effective? 9Marika Flatt, public relations expert at PR by the Book, discusses how authors can use things like media training and a defined distribution model to use public relations...

The Mentoris Project provides funds to authors working on novels and biographies about Italians and Italian-Americans. Author Jonathan Brown first got involved with the organization after a friend recommended Brown to the founder. As a fairly new writer...

Anyone trying to sell books on the Internet has likely heard about “keywords”, whether as part of search engine optimization (SEO), paid search, Google Display Network advertising, Facebook ads, Instagram advertising, or even Amazon’s own paid advertising...

If you are considering using a pen name for your work, there are a few things to keep in mind. Book marketing expert and author Desiree Duffy chose to write under the pen name Vanta M. Black because her professional brand was vastly different from her...

You don't have to be a professional writer to take advantage of the extremely effective writing tool known as the writing prompt. Understanding how to use this tool can spur creativity while helping you work past blocks. What is a writing prompt? ...

Publishing a book has many different motivators. You may be driven to publish in order to help others with your message, share your story, or support your business. But even when writing is your passion, you still need to pay the bills. So, how much...