Author Kathy Ide shares the importance of a good book title and the key elements to consider when naming your book. Whether you are self-publishing or going through a traditional publisher, the title of your book is what's going to grab the attention...

Author Kathy Ide shares the importance of a good book title and the key elements to consider when naming your book. Whether you are self-publishing or going through a traditional publisher, the title of your book is what's going to grab the attention...

In order for a book's release to be as successful as possible, there are several things authors should do leading up to launch. First, book marketing expert and New Shelves Books Executive Director Keri-Rae Barnum recommends that authors acquire reviews...

You can begin building goodwill with fellow authors by leaving supportive book reviews, explains bestselling author, TEDx Speaker, and special advisor Dr. Mark Goulston. A video review, on Amazon or elsewhere, stands out more than a written review and...

Authors today cannot escape the need to leverage social media in building a following and marketing their books. Whether you use Facebook, Twitter, Goodreads, or some other social media outlet, you’ll want to have a presence. Listen to how Facebook...

Authors today cannot escape the need to leverage social media in building a following and marketing their books. Whether you use Facebook, Twitter, Goodreads, or some other social media outlet, you’ll want to have a presence. Listen to how Facebook...

"We don't have to wait for the opportunity, we create the opportunity with self-publishing," says Cristie M. Locsin. The author of The Value of Equality was met with criticism when she chose to take the non-traditional route to publish her book, but...

"We don't have to wait for the opportunity, we create the opportunity with self-publishing," says Cristie M. Locsin. The author of The Value of Equality was met with criticism when she chose to take the non-traditional route to publish her book, but...

When it comes to editing your own writing, many first-time writers think it will be a walk in the park. It’s your own writing after all, why would it be difficult? Turns out, revising your own words can be much more difficult than editing someone else...

If you have ever searched for a job, you have probably been advised to create and perfect your elevator speech. In other words, know how to describe who you are and your expertise in a few simple sentences. That way, if you ever run into someone who...