Developing your book's pitch is important when you are looking for a literary agent or want to find a traditional publisher. Senior editor Claudia Gabel describes the importance of a good pitch and how to blend the familiar and the unexpected. She defines...

John McAlester, founder of PigeonLab, talks about how eBooks work well with most types of books, and when you might want to consider print books. With all of the complexities of publishing, the industry has become either further confused by the new...

Judging a book by its cover is as old as covers. However, in the digital age, when the book isn’t being physically held by the reader, does a cover still matter? And if so, what are consideration for the digital age? John McAlester, founder of PigeonLab...

There are many reasons a book isn’t getting picked up by a publisher. It’s possible, though, that there’s a market for your book that many big publishing houses can’t reach. A smaller publishing house, though, has the opportunity to specialize in certain...

Developing your book's pitch is important when you are looking for a literary agent or want to find a traditional publisher. Senior editor Claudia Gabel describes the importance of a good pitch and how to blend the familiar and the unexpected. She defines...

John McAlester, founder of PigeonLab, talks about how eBooks work well with most types of books, and when you might want to consider print books. With all of the complexities of publishing, the industry has become either further confused by the new...

Publicity expert Marika Flatt, shares her thoughts on the importance of a quality presentation in your PR efforts, including having a professional headshot, good book design, and solid press releases. Flatt has received self-published books that...

Publicity expert Marika Flatt, shares her thoughts on the importance of a quality presentation in your PR efforts, including having a professional headshot, good book design, and solid press releases. Flatt has received self-published books that...

Judging a book by its cover is as old as covers. However, in the digital age, when the book isn’t being physically held by the reader, does a cover still matter? And if so, what are consideration for the digital age? John McAlester, founder of PigeonLab...

Get your book off to the right start by having a clear understanding of what it takes to launch your book and kick-start sales. Join marketing and publicity expert Nicole Baker as she reviews the importance of identifying your target audience, how...