Most people have come to grudgingly respect the phrase ‘It’s not what you know, it’s who you know.’ But, if your job is to write, how do you get to know the right people and build a network? While writing is typically a solitary act, the business of...

Author, speaker, and media personality Pamela Christian was originally surprised to learn that in today’s market, authors must be their own marketing representatives. However, she has come to learn how necessary it is to educate yourself about marketing...

After a disappointing wine tasting experience in the Napa region of California, author, speaker, and media personality Pamela Christian brainstormed how to make the discovery of California wines more enjoyable. Food and wine are two of her favorite pastimes...

Using her years of experience in helping authors garner media attention, publicist Darice Fisher is developing a nonfiction book series that is designed to teach authors how to connect with the media and get results, especially with television producers...

Time management is a misleading concept, explains Carl Prude Jr., an author, speaker, and president of The Work Life Company. Because you cannot save or create time, it’s not really possible to achieve balance among your priorities – instead, it’s better...

In this final instructional webinar, Keith reviewed how to keep the momentum and sales opportunities going after your book is released. Topics included: • Creating a social media calendar • Finding and booking speaking engagements • Effectively using...

Once you've handled the logistics of setting up a web site and established a visible web presence for your book, you'll need to choose content to feature on your site. Your web site should be designed to market your book, so you can include much of...

To create realistic and interesting villainous characters, author, teacher, writing coach, and speaker Mandy Jackson-Beverly recommends turning to psychological research. For her own research, she's read psychology magazines and Dr. M. Scott Peck’s People...