The science fiction genre encompasses many sub-genres including apocalyptic, time travel, and space opera. Science and technology are usually central to the story, no matter the sub-genre, and there are standard elements that sci-fi readers expect. Author...

Author Derek Taylor Kent describes himself as a comedy writer with a lot of different passions. His style of writing lends itself well to many different genres and formats, as proven by all of the accolades he has received for his work. In addition...

Author Derek Taylor Kent describes himself as a comedy writer with a lot of different passions. His style of writing lends itself well to many different genres and formats, as proven by all of the accolades he has received for his work. In addition...

An author’s platform is very, very important for nonfiction. As an author, your platform is simply the sum of all the resources at your disposal for getting the word out to large numbers of people. If you happen to be lucky enough to have your own televised...

Almost all writers ask themselves if they need an agent. The answer is variable. It depends. Let’s start out with who doesn’t need an agent. If you are an author with a regional book and are working with a regional press, or if you are an author who...

As an author in this digital age, you have some advantages over the last generation of writers. You have the option to publish your books online instantly, and then click over and inform everyone you know – without leaving your seat, dialing a fax number...

People have a lot of different ideas about what marketing is. But when we talk specifically about a book marketing campaign, usually the process can be broken down into four main components: publicity, social media, multimedia, and events. Publicity...

Are you terrified by the words book signing? Fear not! As a book signing road warrior (45 stores in six months) and your fellow author, I would like to offer you a few fresh ideas to help get your campaign off the ground. Preparations When you...

Writing a book is hard. Marketing a book and maintaining sales long-term can be even harder. Some authors have the budget to hire marketing help or services, but many authors need free or budget-friendly marketing options. With a little time and effort...

This session with bestselling author and book marketing expert A.G. Billig is designed to help authors and publishers unlock the secrets of boosting book sales through powerful advertising techniques. A.G. dives into the best practices for using book...