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  • Plot? Pants? Blueprint!

    Jennifer Crosswhite
    Jennifer Crosswhite
    The System Any Kind of Writer Can Use to Create Compelling Characters and Page-Turning Plots In this session with book coach, editor, and bestselling author Jennifer Crosswhite, you'll learn how to write deep characters and compelling plot lines without...
    • 3 months ago
    • Fiction
    • Plot Planning
  • How to Focus Book Marketing Efforts and Be Consistent When on a Budget

    David Hancock
    David Hancock
    Morgan James Publishing founder and bestselling author David Hancock believes authors need "multiple weapons" when it comes to book marketing, and that it doesn't have to cost a lot of money. The key, he says, is getting yourself out there consistently...
    • 8 months ago
    • Marketing Plan
    • Building a Fan Base
  • Creating Compelling Characters:

    Jennifer Crosswhite
    Jennifer Crosswhite
    Identifying key characteristics of your characters that make them jump off the page Readers will follow strong characters through a weak plot, but they won't follow a character they can't connect with. In this webinar session with author, editor, and...
    • 9 months ago
    • Fiction
    • Character Development
  • How to Leverage Tech Marketing Strategies to Supercharge Your Author Career

    Russell Nohelty
    Russell Nohelty
    Technology and business articles can be founts of knowledge for authors, but reading them can be very confusing. Join USA Today bestselling author Russell Nohelty as he lays out a glossary of the important terms to pay attention to so authors can understand...
    • 10 months ago
    • Marketing Plan
    • Research
  • Page-Turning Scenes: The sequence that keeps your readers reading, no matter your genre

    Jennifer Crosswhite
    Jennifer Crosswhite
    Want to write a book that keeps readers engaged throughout? Understanding the basics of scene structure is the building block of writing a compelling novel. Join us as book coach, editor, and bestselling author Jennifer Crosswhite reviews this important...
    • over 1 year ago
    • Fiction
    • Plot Planning
  • The Most Effective Book Advertising Platforms for Authors on a Budget

    Katherine Hudencial
    Katherine Hudencial
    Many authors are hesitant to invest in online book advertising due to the cost and uncertainty of its effectiveness. Per W Publishing Group Senior Marketing Manager Katherine Hudencial, Google Ads and Amazon Marketing Services can be great places for...
    • over 1 year ago
    • Advertising
    • Internet
  • How Authors Can Reach Their Audience in the Christian Book Market

    Caren Wolfe
    Caren Wolfe
    Caren Wolfe, Vice President of Marketing with W Publishing Group, a commercial nonfiction imprint of Thomas Nelson, works with many authors of Christian and faith-based books who desire to have their messages and stories reach their target readers. A...
    • over 1 year ago
    • Marketing Plan
    • Building a Fan Base
  • The Importance of a Lead Magnet in Building an Email Newsletter Mailing List

    Caren Wolfe
    Caren Wolfe
    Email marketing continues to be one of the best ways for authors to grow their readership. Building an email list can take time and effort and per Caren Wolfe, Vice President of Marketing with W Publishing Group, one of the best ways to get potential...
    • over 1 year ago
    • Self-Promotion
    • Mailing Lists
  • The Importance of Messaging and Consistency With an Author Newsletter

    Caren Wolfe
    Caren Wolfe
    As Vice President of Marketing with W Publishing Group, a commercial nonfiction imprint of Thomas Nelson, Caren Wolfe sees how important content and consistency are when it comes to email marketing for authors. Per Wolfe, the key messages authors need...
    • over 1 year ago
    • Self-Promotion
    • Mailing Lists
  • Trends in the Marketplace for Faith-Based Books and Memoirs

    Katherine Hudencial
    Katherine Hudencial
    The book marketplace is constantly evolving with topics and genres coming in and out of popularity. While there are many types of books that can create a buzz, W Publishing Group Senior Marketing Manager Katherine Hudencial says nonfiction faith-based...
    • over 1 year ago
    • Nonfiction
    • Reason for Writing
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