You’ve finished your book. It’s out there for all to see, and you are finally getting a few reviews back. For the most part they're positive. There may be a few cranky readers. But, what next? What can you do with those reviews once you've got them?...

One piece of the market puzzle is the elevator pitch. Your elevator pitch is a short, part hook/part summary of your book. It's called an elevator pitch because it should take a 30 second elevator ride to share it. An elevator pitch is a big piece...

When author Valerie Willis started writing the first book in her Cedric the Demonic Knight dark fantasy series, she didn't know much about the different fiction genres and subgenres. She only knew the story she wanted to tell. As a writing teacher...

After all the hard work that goes into taking an idea for a book from conception to completion, the one thing you don't want to happen is that no one gives it a chance simply because you weren't able to sell it with your title. While the process for...

This second group coaching workshop provided the opportunity to discuss book launch events and marketing plans, get feedback, ask questions, and get advice. The webinar is a follow-up to the second instructional session for month two. T opics included...

How do you define success? Marika Flatt, owner of book publicity firm PR by The Book, shares her thoughts on what makes a good goal of a publicity campaign, including goals that go beyond book sales. These are defined by the authors themselves, not...

How do you define success? Marika Flatt, owner of book publicity firm PR by The Book, shares her thoughts on what makes a good goal of a publicity campaign, including goals that go beyond book sales. These are defined by the authors themselves, not...

Pitching a book to traditional publishers as a first-time author is among the most difficult things you can do, but people succeed every year. Renowned bestselling author Mitch Albom explains how to get a book published and the book publishing process...