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Why You Must Market Your Book - article
Molly Blaisdell
You wrote a book. It was like climbing Mount Everest. It was one of the hardest things you’ve ever done. Now it’s time to send you book out into the world and see how it does. You are ready to let it go. No need to spend any time on marketing; your book...
over 9 years ago
Marketing Plan
Research
3 Factors in Choosing a Co-Author - article
Jen Veldhuyzen
Have you thought about writing a book together with someone else? Working with someone has many pros: you can do less of the work, having someone else invest in your work takes away a lot of loneliness, and with a co-author, there's a chance you won...
over 9 years ago
I have an Idea!
Working with a Co-Author
The Importance of Frequency and Relevance in Building an Author’s Platform Online
Allison Carter
Author platforms and branding work together to create meaningful strategies that allow authors to create awareness for their work and entice readers to buy their books. An author platform is an author's ability to reach readers, while branding is how...
over 2 years ago
Branding
Brand Development
Blogging 101 - podcast
Linda Lee
Blogging is critical to every author’s platform. In this presentation, Blogging 101: WordPress for Authors, web designer and WordPress expert Linda Lee teaches the basics of blogging and the importance of having a defined approach to this activity...
over 9 years ago
Blogging
Tips
Agent Secrets: What an Agent Really Wants From an Unpublished Writer - podcast
Laurie McLean
Laurie McLean describes a literary agent’s role in the publishing process, including 12 ways an agent can help an author. Laurie also explains how to get a literary agent, the makings of a great author/agent relationship, and what an agent looks for...
over 9 years ago
Traditional Publishing
Agents
Tracy Butler Testimonial
Maximizing Book Sales at Live Events
Derek Taylor Kent
When it comes to book sales, there's nothing like the personal touch of in-person live events to reach new audiences and make new fans. But, why do some authors struggle to make a single sale while others are selling non-stop despite having books that...
over 2 years ago
Events
Book Fairs
Media Tour: How Do You Organize a Traditional Media Blitz in Your Hometown - article
Molly Blaisdell
A traditional countrywide media tour is beyond the publicity budget of most authors and publishers. For very little cash an author can create his own media tour in his own hometown. This is your chance to shine and to begin a groundswell of support....
over 9 years ago
Events
Book Tours
Unwrap Success: Holiday Marketing Strategies for Authors
Stephanie Feger
‘Tis the season to make your book shine and stand out in the holiday marketing frenzy! Looking to spread some literary holiday cheer and boost book sales during the festive season in the coming months? Join Stephanie Feger, chief strategist of the emPower...
over 1 year ago
Self-Promotion
Grassroots Marketing
Dr. Stacey Simmons on Publishing and Marketing Her Nonfiction Book
Dr. Stacey Simmons
Writer and psychotherapist Dr. Stacey Simmons is currently working on a nonfiction book focusing on the portrayal of women in various media, and the archetypes they are usually pushed into. She's decided to self-publish the first version of her work...
over 6 years ago
Preparation
Choosing a Path
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