When do authors need a publicist? As an author, you may have attempted to start a publicity campaign with a basic website, Twitter account, and Facebook page, but you might not know how to utilize these tools effectively. In this case, you consider...

When the process of writing is finally completed, what should a diligent author do next? One of the biggest considerations is to define the format for your book. Will you create it as an ebook or a print book or both? There are a number of considerations...

Books don’t sell themselves. People sell books. And as the author, you have to sell your book. Think about what happens when you walk into a bookstore looking for a specific book. How long does that take? A while, right? That’s because there are thousands...

Rewriting is what distinguishes amateurs from professionals. It’s what brings your work to life. When you write a rough draft, you may pour yourself into it, but the rough draft is really just for getting the story down; the key to making it great is...

Production companies always look to books as a source of material for films and television shows. When you look at the history of the Oscars, about half of all Best Picture–winning movies have been based on books. We’ve seen a lot of growth in publishing...

Have you ever run ads for your book on social media that reported lots of activity and clicks but you weren’t sure if the ads were generating sales? Or perhaps you have been promoting your book in multiple ways and would like more solid sales data on...

The new world of Amazon SO much changes at Amazon that the Author Learning Center hosted this AMAZON 2020 session to help you create a marketing and promotion plan for 2020 for your online sales at Amazon. This session covers: • What you can do with...

Author, editor, and speaker Sharon Norris Elliott’s devotional, 366 Glimpses Of God: Getting To Know The God Who Knows You, consists of what were originally blog posts. Norris Elliott wrote a daily blog for six or seven years, where she would comment...