Author Learning Center
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  • Author Platform Development: Book Marketing for Indie Authors and Publishers

    Beth Kallman Werner
    Beth Kallman Werner
    In this webinar, Author Connections Founder and President Beth Kallman Werner defines the term “author platform” and explains the importance and benefits of creating one as a part of your book marketing plan. She reviews the four Ps of book marketing...
    • over 6 years ago
    • Marketing Plan
    • Finding Your Platform
  • Book in a Year: Twitter Basics and Best Practices

    Erik Deckers
    Erik Deckers
    Twitter can be the best, most fun waste of time you can ever have. For authors, it can be one of the GREATEST tools you'll ever use for promoting your books and speaking engagements, networking with other writers, finding new readers for your work, and...
    • over 7 years ago
    • Social Media
    • Twitter (X)
  • The Art of the Live Presentation

    Derek Taylor Kent
    Derek Taylor Kent
    Secrets to Creating a Presentation that your Audience will Never Forget While Generating Maximum Sales Presentations are the bread and butter of the author business. Whether a speaking engagement, a school visit, a library talk, or a corporate speech...
    • over 4 years ago
    • Events
    • Speaking Engagements
  • Creating a Social Media Plan for Your Author Brand

    L.E. Perez
    L.E. Perez
    “I don’t have time to be on social media, I need to be writing.” Time and again this is the mantra of the writer. Focusing on writing IS important, except one needs to make readers aware of your work to have it read. That’s where social media comes...
    • over 3 years ago
    • Social Media
    • General
  • Selling Books When You Speak: More Lessons from The Speaker Author

    Cathy Fyock
    Cathy Fyock
    You're speaking for a conference, book signing, or other event. How do you sell more books? In this session, led by Cathy Fyock, coauthor of The Speaker Author, you'll learn more about: • How to pre-sell books before you speak • How to maximize interest...
    • over 2 years ago
    • Events
    • Speaking Engagements
  • Countdown to Launch: Planning Your Fun and Successful Book Launch and Release Party

    Sheri Fink
    Sheri Fink
    #1 best-selling author Sheri Fink shares her step-by-step process of what to do in preparation for the launch of your book, including social media strategies, word-of-mouth marketing, creating publicity, getting reviews, and more. Learn how to utilize...
    • over 7 years ago
    • Events
    • Launch Parties
  • Amazon 2020: Amazon Reviews, Author Connections, and More

    Keri-Rae Barnum & Amy Collins
    Keri-Rae Barnum & Amy Collins
    The new world of Amazon SO much changes at Amazon that the Author Learning Center hosted this AMAZON 2020 session to help you create a marketing and promotion plan for 2020 for your online sales at Amazon. This session covers: • What you can do with...
    • over 6 years ago
    • Marketing Plan
    • Finding Your Platform
  • Book Signings: A Gift to Authors

    Douglas Gardham
    Douglas Gardham
    Book signings can be intimidating and even discouraging events. This webinar is about changing that. Author Douglas Gardham goes through booking and scheduling your signing, how to prepare for your signing, and what to do at your signing or book event...
    • over 6 years ago
    • Events
    • Book Signings
  • Systems for Success: How to create your own personal writing system

    Jennifer Crosswhite
    Jennifer Crosswhite
    Kickstart the creative process each time you write! What's keeping you from your best writing? Habits? Limiting beliefs? Distractions? Jennifer Crosswhite, bestselling author and CEO of Tandem Services, will craft a system for success that you...
    • over 2 years ago
    • Managing Your Writing Life
    • Goal Setting and Process
  • Converting Readers into Long-term Fans

    Beth Kallman Werner
    Beth Kallman Werner
    In this webinar session, Author Connections President and book marketing expert Beth Kallman Werner provides tips and suggestions for attracting readers and turning them into long-term fans. She offers ideas and specific ways to stay in touch, keep fans...
    • over 5 years ago
    • Marketing Plan
    • Building a Fan Base
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