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Book in a Year: Planning Your Book Distribution Strategy
Amy Collins
For authors taking on the daunting task of publishing their own books, there is no other area of the publishing business that causes more confusion than book distribution. Common questions include: · What is a wholesaler and what is a distributor?...
over 7 years ago
Distribution & Sales
Booksellers
Build Your Author Brand, Build Your Following
A.G. Billig
Crafting an amazing book is a great start, but not enough to be successful. You need to forge an emotional connection with your readers if you want to build a following and become a full-time author. That’s where your author brand comes in. Investing...
over 4 years ago
Marketing Plan
Building a Fan Base
Book Advertising 101: Planning a Book Advertising Campaign
Beth Kallman Werner
In this webinar session, Author Connections President and book marketing advisor Beth Kallman Werner covers the basics of print and online advertising for new title discovery. From budget planning and execution tips, to where to advertise, audience targeting...
over 4 years ago
Advertising
Internet
How to Create a Great Podcast
Russell Nohelty
As of early 2021, there are over 2 million podcasts that have produced a combined 48 million episodes. More and more listeners are finding podcasts every day, and readers love audio. This is a huge opportunity for authors, especially since the biggest...
over 4 years ago
Media
Online
Using AI to Promote Your Book (and more!)
Cathy Fyock
AI (artificial intelligence) is here to stay, so how can authors use this powerful tool to promote their books? This session with author and book coach Cathy Fyock explores how AI can be used to write summary book descriptions, develop chapter and...
over 2 years ago
Media
Online
How to Dominate Social Media
Russell Nohelty
In Less Than 1 Hour Per Week Social media is often seen as the bane of a writer’s existence. However, done correctly, social media is an amazing way to connect with fans and people who will grow to adore your work. The problem is that the social media...
over 5 years ago
Social Media
General
Author Platform Development: Book Marketing for Indie Authors and Publishers
Beth Kallman Werner
In this webinar, Author Connections Founder and President Beth Kallman Werner defines the term “author platform” and explains the importance and benefits of creating one as a part of your book marketing plan. She reviews the four Ps of book marketing...
over 6 years ago
Marketing Plan
Finding Your Platform
Book in a Year: Twitter Basics and Best Practices
Erik Deckers
Twitter can be the best, most fun waste of time you can ever have. For authors, it can be one of the GREATEST tools you'll ever use for promoting your books and speaking engagements, networking with other writers, finding new readers for your work, and...
over 7 years ago
Social Media
Twitter (X)
Book in a Year: Design Your Success with a Strong Book Publicity Campaign
A.G. Billig
Did you know that readers need to see a book by a new author at least five times before they even consider buying it? It can be promoted in a blog post by their favorite book blogger, a local newspaper article, their Facebook or Instagram newsfeed, or...
over 7 years ago
Public Relations
Publicity Campaigns
Balancing Your Personal Life and Writing Life
L.E. Perez
Setting those writing goals for the new year can be daunting if you don’t know how to set yourself up for success. Many writers today still maintain a full time job, so finding time to write can be a challenge at best. It is possible to maintain a healthy...
over 5 years ago
Managing Your Writing Life
Goal Setting and Process
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