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Press Releases: An Essential Publicity Tool for Authors
Lindsey Gobel
This webinar goes over a professional press release and why it is important to authors. Freelance publicist and communications pro Lindsey Gobel discusses how to create a press release and how to adhere to the strict writing guidelines required. Authors...
over 4 years ago
Public Relations
Press Releases
Pro Photo Shoots for Author Branding
Cathy Fyock
You're Not Gonna Selfie Your Way Out of This One! A "behind the scenes" look at Cathy Fyock's strategic photoshoot orchestrated by Melissa Demple Henry. As an author, you know the importance of building your brand. But how do you develop a strategic...
over 4 years ago
Marketing Plan
Finding Your Platform
Book in a Year: Understanding the 4 Paths to Publishing
Keith Ogorek
Industry changes have made it one of the best times in history to be an author, but also one of the most confusing times with all of the different publishing options that are available. In this webinar session, Author Learning Center President Keith...
over 8 years ago
Preparation
Choosing a Path
Amazon Attribution Links for Authors
Keri-Rae Barnum
Have you ever run ads for your book on social media that reported lots of activity and clicks but you weren’t sure if the ads were generating sales? Or perhaps you have been promoting your book in multiple ways and would like more solid sales data on...
over 2 years ago
Book Reviews
Amazon
Marketing for Dead-Broke Writers - Class 6: Blogging (Part 1) - recorded webinar
Joel Scott
This is session six of a ten part series designed to support your book marketing efforts. Each session is valuable on its own, but we recommend that you attend all 10 sessions to get the most comprehensive experience. In this session author Joel Scott...
over 9 years ago
Blogging
Tips
Marketing for Dead-Broke Writers - Class 6: Blogging (Part 2) - recorded webinar
Joel Scott
This is session six of a ten part series designed to support your book marketing efforts. Each session is valuable on its own, but we recommend that you attend all 10 sessions to get the most comprehensive experience. In this session author Joel Scott...
over 9 years ago
Blogging
Tips
Social Media Tools for Authors
L.E. Perez
Social media is everywhere and there are a lot of platforms out there. It can be overwhelming to determine which are most effective for you and your book. Author and publisher L.E. Perez will go over what some of the best ones are for authors, why they...
over 3 years ago
Social Media
General
Best Practices for Communicating With Your Readers
Douglas Gardham
Congratulations on publishing your book! It’s something many aspire to but few accomplish. But now what? How do you connect with your potential readers? Just sit back and see what happens? Maybe, but there’s lots more you can do! Whether you’ve just...
over 7 years ago
Marketing Plan
Building a Fan Base
Stay Fresh or Fade Fast: How Authors Can Spark Long-Term Success
Steve Piacente
Book promotion can feel like a sprint, but it’s really a marathon. Those who start too fast burn out too early. That first round of appearances and reviews, while critical, is just the beginning. Long-term success – real staying power – requires vigilance...
over 6 years ago
Marketing Plan
Common Challenges
Facebook for the Writer - Intermediate Level
L.E. Perez
You know how to set up your Facebook profile, so now let's go more in depth into the art of using Pages and Groups. Learn the importance of each, how to use them for your author followings, and the importance of networking. Once these are established...
over 6 years ago
Social Media
Facebook
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