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How to Shine at Outdoor Book Festivals & Other Author Events
Steve Piacente
Completing your book may only get you halfway around the track. The next step requires a shift from creative writing to creative marketing, a prospect many writers find daunting. Join author Steve Piacente as he covers strategies on: • How to leave...
over 6 years ago
Events
Book Fairs
Amazon Ads: Are They Right for Your Book?
Keri-Rae Barnum
Regardless of how your book was published – traditionally, self or assisted – Amazon ads can be a key component to finding new readers and selling more books. However, just because Amazon ads can be an effective marketing tool, doesn’t mean they will...
over 3 years ago
Advertising
Internet
Point of View: The What, How and Why of Your Story’s Perspective
Helga Schier
Point of view is one of the most powerful and at the same time one of the most misunderstood tools in a writer’s kit. Should genre help decide which point of view to choose? Why are so many sci-fi stories and fantasies written in third-person narration...
over 5 years ago
Fiction
Points of View
Book in a Year: Building Your Book Marketing Plan – Phase 1
Keith Ogorek
Having a solid book marketing plan is essential for creating awareness for your work and reaching potential readers. It’s never too early to start building your plan, but for many writers the marketing piece is a mystery and can create some unique challenges...
over 7 years ago
Marketing Plan
Research
Creating Dynamic Book Pitches for Publishers, Agents, and the Media
Lindsey Gobel
In this webinar session, publicist and communications expert Lindsey Gobel teaches how an author can prepare and deliver dynamic book pitches to publishers, agents and the media. She discusses the “Dos and Don’ts” of pitching your book and the steps...
over 5 years ago
Marketing Plan
Elevator Pitch
Retail Sales: How to Get Indie Bookstores to Stock Your Book on Their Shelves
Keri-Rae Barnum
Do you dream of seeing your book on the shelves of the local bookstore? Before that can happen, you have to learn the “rules” of selling your book into the retail market. Bookstores have very limited shelf space compared to the rent they are being charged...
over 3 years ago
Distribution & Sales
Booksellers
Productive Procrastination: How to Spot It, Overcome It, and Write Your Book!
Cathy Fyock
What is it called when you put off doing what you need to do and justify it by doing something productive? It's called productive procrastination, and most authors are experts at using this strategy to put off the real work of writing. In this webinar...
over 5 years ago
Managing Your Writing Life
Goal Setting and Process
What Hollywood Is Looking For In A Good Book to Make Into A Movie
Keith Ogorek
Hollywood is looking for books to adapt for the screen more than ever before, but what can you do to increase your chances for that to happen? Drawing from his experience working with traditional publishers and in Hollywood, Keith Ogorek, President...
over 2 years ago
Book to Screen
Adaptations
Obtaining and Featuring Book Reviews
Beth Kallman Werner
The Good, The Bad, and the Ugly Reviews are a critical, but challenging part of any book’s marketing strategy. Authors rely on reviews to build credibility and word of mouth marketing, while readers rely on them to decide whether to purchase a book...
over 3 years ago
Book Reviews
Others
How to Create a Podcast that Sells Books
A.G. Billig
In 2016, Libsyn.com, one of the major podcasting services, reported 3.3 billion requests for downloads. Imagine the difference this could make to your book sales if only 1% of these downloads came from people listening to your podcast! In this webinar...
over 5 years ago
Media
Online
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